Why do market prices matter?
Farmers may receive much less than retail prices shown in markets. Wholesalers, traders, transport, grading, commissions and other costs reduce the actual price received. Always estimate the realistic farm-gate or wholesale price, not retail price.
Why do production costs matter?
Underestimating production costs is a common cause of farm business failure. Costs like feed, fertilizer, labour, transport and equipment can consume most of your revenue. Accurate cost estimation is essential for realistic profit planning.
Why does yield risk matter?
Planning based on perfect weather and maximum yields is dangerous. Actual production varies due to weather, pests, diseases, management and other factors. Conservative yield planning helps protect against over-optimistic expectations.
Why do transport costs matter?
Transport can represent a significant portion of production costs, especially for perishable products or distant markets. Distance, fuel prices, and load efficiency all affect whether an enterprise is profitable at a given location.
Why does working capital matter?
A business can be profitable overall but still fail if the farmer runs out of cash before harvest. Understanding your peak cash requirement and having access to working capital is as important as calculating final profit.
How do I compare farming enterprises?
Compare enterprises using multiple factors: capital requirement, expected profit, ROI, time to income, risk level, resource requirements, and market fit. Don't compare only by profit — an enterprise with higher profit may require more capital, carry more risk, or take longer to generate income.
What is opportunity cost?
Opportunity cost is what you give up by choosing one enterprise over another. Using your land, capital, water and labour for one enterprise means you cannot use those resources for another. Consider what you might have earned from the alternative.